Event Timetable
Thursday, 24 May 2012
| The Open Group Brazil Conference - Sao Paulo | ||
| 9:30 - 9:50 | Introduction to The Open Group Isabela Abreu, The Open Group BrasilThe Open Group leads the development of open, vendor-neutral IT standards and certifications. The Open Group is a global consortium that enables the achievement of business objectives through IT standards. With more than 400 member organizations, we have a diverse membership that spans all sectors of the IT community — customers, systems and solutions suppliers, tool vendors, integrators and consultants, as well as academics and researchers to:
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| 9:50 - 10:00 | Welcome - Allen Brown | |
| 10:00 - 10:45 | Enterprise Transformation and the Role of Open Standards Allen Brown, CEO, The Open GroupEnterprise Transformation and the Role of Open Standards Enterprise transformation seems to be gathering momentum within the enterprise architecture community. The term, enterprise transformation, suggests the process of fundamentally changing an enterprise. Sometimes the transformation is dramatic but for most of us it is a steady process. Key takeaways:
Bio: Allen Brown is President and CEO of The Open Group – a global consortium that enables the achievement of business objectives through IT standards. He is also President of the Association of Enterprise Architects (AEA). For over 10 years Allen has been responsible for driving The Open Group’s strategic plan and day-to-day operations, including extending its reach into new global markets, such as China, the Middle East, South Africa and India. In addition, he was instrumental in the creation of the AEA, which was formed to increase job opportunities for all of its members and elevate their market value by advancing professional excellence. Prior to joining The Open Group, Allen Brown held a range of senior financial and general management roles both within his own consulting firm, which he founded in 1987, and other multi-national organizations.
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| 10:45 - 11:30 | The Importance of the Enterprise Architecture Governance for an Enterprise Transformation Journey. The IBM Internal Case Marcelo Savio, IBM Latin America Architect Profession Leader, IBMThe Importance of the Enterprise Architecture Governance for an Enterprise Transformation Journey. The IBM Internal Case The imperatives for business success in the twenty-first century are changing business at a rapid pace. As the world becomes "smaller" sets a new scenario, bringing great challenges and opportunities that trigger significant changes in organizations. For this reason, their leaders are seeking the best approaches for developing and directing successful transformations. The belief that we are entering a new era of global integration shaped the transformation strategy of IBM in recent years, a journey in which the Enterprise Architecture plays a key role. This lecture will present the case of IBM internal transformation and the importance of governance of enterprise architecture in this transformation journey. | |
| 11:30 - 12:00 | Break | |
| 12:00 - 12:45 | EA as a Competitive Tool in Investment Banks Professor Courtnay Guimaraes, EVP, Enterprise Architecture, Financial Services, Instisys![]() EA as a Competitive Tool in Investment Banks Under the present scenario, where investment flows to Brazil are increasing, the Brazilian banks need to be quickly modernized in order not to be absorbed by the big international banking houses. In this presentation, Professor Courtney will discuss Brazilian cases where institutions already use EA as a competitive lever, in merger and acquisition processes as well as sustainable quick growth. Topics include:
EA como Ferramenta Competitiva em Bancos de Investimento Com o atual afluxo de investimentos no Brasil, os bancos nacionais tem de se modernizar muito rápido para não serem engolidos pelas grandes houses internacionais. Liste 2 ou 3 pontos principais:
Courtnay Guimarães I'm a senior partner at InstiSys, a TRM consultancy in Brazil, working as Enterprise Architect for Financial Services solutions, working with Trading, Risk Management, Compliance and Analytical Platforms (BI, EPM). Also working with strategic alliances building (Trading, Risk, HFT and Commodities platforms). As an IT executive working at enterprieses market for the last 25 years, in the areas of Enterprise Architecture, Enterprise Applications Strategy (plan, build, evolution and chenge management) and Business Process Inovation Management, for several industries, like Financial Services, Telco, CPG Agribusienss and Retail, my main focus is Financial Services. Retail, Corporate, Capital Markets (Buy Side and Sell Side), Exchanges, Brokerage and facilities (Clearing, Resgistry, Depositary, and so). I have AMBIMA CPA-20 certification and I'm working on FinRa Series 3, 4, 6, 7, 14, 56, 63, and 65 for 2012. CFA at 2013 and a Master in Economics (Risk Management) for 2015. Courtnay Guimarães Bacharel em Economia com pós-graduação em marketing. É sócio-proprietário da i9i Consulting Group, onde trabalhou com criação de mercados em e-Business, mobilidade e inovação. Como jornalista, foi colunista do grupo IDG e atualmente dedica-se a um blog sobre as novas cadeias de valor geradas através dos efeitos econômicos das redes sociais, além de gestão da inovação tecnológica. É professor de tecnologia da informação e telecomunicações da BSP. Sou professor da cadeira de EA da Business School Sao Paulo: http://www.bsp.edu.br/institucional/corpo-docente | |
| 12:45 - 1:30 | Getting Started with SOA Governance Roberto Soria, Consulting Architecture Manager, Oracle Título da Apresentação: Getting Started with SOA Governance Resumo (forneça detalhes suficientes que transmitam o conteúdo e objetivos de sua apresentação): The presenter will discuss the current state of affairs and trends in SOA Governance. The presentation will also show how to start anywhere, and go everywhere with SOA Governance, using Oracle Governance Model to support this journey. Various entry points for SOA Governance will be discussed as well as the concepts of a SOA Center of Excellence and how to manage governance in the long-term. Destinada a qual público: IT Executives, Program Managers, Governance Managers, Enterprise Architects Liste 2 ou 3 pontos principais (conceitos que a audiência reterá/aprenderá): - What is SOA Governance
Biografia:
Liste suas palestras anteriores: SOA and Governance presentations at many different customers across Brazil.
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| 1:30 - 2:30 | LUNCH | |
| 2:30 - 3:15 | Counter-Intelligence and Cybersecurity: Your Enemies Know You...Do You Know Them? Rodrigo Antao, Founder and Director, Apura![]() Counter-Intelligence and Cybersecurity: Your Enemies Know You...Do You Know Them? The presentation will oversee the business threats versus vulnerabilities scenarios. The presenter will show how companies are being targeted by hacktivists and even by organized crime, and what kind of losses are taking place. Rodrigo Antao, COO, Apura Rodrigo is a professional with over 12 years experience in the technology industry, as an executive he is recognized as the consultant on digital security and investigations for some of the largest Brazilian companies. | |
| 3:15 - 3:50 | OSIMM: How to Measure Success with SOA and Design the Roadmap Luis Moraes, SOA Consultant, SensediaOSIMM: How to Measure Success with SOA and Design the Roadmap This presentation will introduce The Open Group and Service Integration Maturity Model (OSIMM) and demonstrate how to use it to measure the present maturity model. It will also show how to create the roadmap of evolution in SOA from 'as-is', by defining the what, why and how. Topics include:
OSIMM: Como Medir o Sucesso com SOA e Traçar o RoadMap O objectivo desta apresentação é mostrar para o publico o modelo de maturidade de SOA lançado pelo OpenGroup( OSIMM). E demonstrar com utilizar esta avaliação para além de medir o actual nível de maturidade também como partir do As-is criar seu RoadMap de evolução em SOA, definindo: Destinada a qual público: Gerentes de TI, Arquitetos de Sistemas e Diretores de TI Liste 2 ou 3 pontos principais:
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| 3:50 - 4:15 | EA and Cloud Computing: Taking Strategy to the Clouds Roberto Severo, AEA Chair, Brasil ChapterEA and Cloud Computing: Taking Strategy to the Clouds Today, cloud computing is on the agenda of many CEOs and CIOs, and they talk a lot about the underlying technology to make it happen: virtualization! You also hear about OPEX and CAPEX, but where is the business? Who's listening to the real strategic drivers to adopt cloud computing? This presentation shows how to attach and govern real strategic objectives to a cloud computing initiative: quick wins, teams, mistakes, and process. You will find out that cloud computing isn't a new IT architecture, but rather an initiative that has to be very close to the organization’s strategy, sometimes an important piece in the Enterprise Architecture puzzle. Levando a Estratégia para as Nuvens Bio
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| 4:15 - 4:30 | Association of Enterprise Architects - Brazil Chapter The Association of Enterprise Architects (AEA) is the definitive professional organization for Enterprise Architects. Its goals are to increase job opportunities for all of its members and increase their market value by advancing professional excellence, and to raise the status of the profession as a whole.
Fundada em 2010, a a|EA Brazil Chapter é uma associação profissional que reúne principalmente arquitetos corporativos e arquitetos de TI (negócios, processos, solução, infra-estrutura, dados, segurança, integração) do Brasil, para colaborar para o desenvolvimento e melhorar a qualidade global dos sistemas e experiência profissional, promovendo a comunicação e o compartilhamento de idéias dentro da comunidade
- Promover o conhecimento e utilização TOGAF® tanto entre arquitetos praticantes, como também entre o pessoal de TI e de negócios em geral, cobrindo as seguintes certificações: • TOGAF® 9 - Divulgar informações sobre evoluções da Enterprise Architecture; - Estabelecer grupos de trabalho ou de estudos sobre temas de interesse local relacionados a Enterprise Architecture; - Facilitar o compartilhamento das melhores práticas em arquitetura de negócios, dados, aplicações e tecnologia, governança da arquitetura e organização de gestão da mudança; - Facilitar a participação de fornecedores para a prática de Enterprise Achitecture; - Proporcionar um modelo de profissionalismo, facilitando, educando e proporcionando oportunidades práticas; - Proporcionar fórum de discussão e Análise de problemas, soluções, aplicações e idéias relacionadas a Enterprise Architecture.
Comitê Executivo do Brazil Chapter Roberto Severo, Fundador (Chair) Paola Rudi Ferraz Coutinho (Vice-chair)
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| 4:30 - 5:00 | BREAK | |
| 5:00 - 5:45 | Introduction to TOGAF® 9.1 Cecilio Cosac Fraguas, Business Technology Consulting, CPM Braxis Capgemini![]() Cecilio Cosac Fraguas, Business Technology Consulting, Technology for Business Performance, CPM Braxis Capgemini Mestre em Computação e Automação Industrial pela Faculdade de Engenharia Elétrica e de Computação da UNICAMP – Universidade Estadual de Campinas, pesquisa e aplica, a mais de 10 anos, os conceitos de Arquitetura Corporativa e Arquitetura Orientada a Serviços para auxiliar seus clientes na difícil missão de controlar a crescente complexidade de TI e desenvolver sistemas preparados para mudanças. Atou como consultor e arquiteto em diversos projetos junto a grandes instituições financeiras e, após sua certificação no TOGAF em 2008, utiliza as práticas e padrões do Open Group para descrever e formalizar as soluções para seus clientes de consultoria e capacitação. Atualmente, é Gerente Sênior de Consultoria da CPM Braxis Capgemini. TOGAF® Version 9.1 Enterprise Edition TOGAF®, an Open Group Standard, is a proven enterprise architecture methodology and framework used by the world's leading organizations to improve business efficiency. It is the most prominent and reliable enterprise architecture standard, ensuring consistent standards, methods, and communication among enterprise architecture professionals. Enterprise architecture professionals fluent in TOGAF standards enjoy greater industry credibility, job effectiveness, and career opportunities. TOGAF helps practitioners avoid being locked into proprietary methods, utilize resources more efficiently and effectively, and realize a greater return on investment. First developed in 1995, TOGAF was based on the US Department of Defense Technical Architecture Framework for Information Management (TAFIM). From this sound foundation, The Open Group Architecture Forum has developed successive versions of TOGAF at regular intervals and published them on The Open Group public web site. TOGAF Version 9.1 is a maintenance update to TOGAF 9, addressing comments raised since the introduction of TOGAF 9 in 2009. It retains the major features and structure of TOGAF 9, thereby preserving existing investment in TOGAF, and adds further detail and clarification to what is already proven. The standard is divided into seven parts:
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| 5:45 - 6:15 | Ernst & Young's 2011 Global Information Security Survey Alberto Favero, IT Risk & Assurance, Ernst & YoungErnst & Young's 2011 Global Information Security Survey This Global Information Security Survey looks at the future as businesses become more digital and examines IT Risk Management related to: Cloud Computing, Mobile Devices, Social Media, and Data Loss Prevention. Presenter Alberto Favero e socio de IT Risk & Assurance Services da Ernst & Young Terco com dedicacao a Financial Services. Possui mais de 22 anos de experiencia nas areas de TI, Seguranca da Informacao e Riscos. | |
| 6:15 - 7:00 | Conversation between The Open Group and Stakeholders | |




Marcelo Sávio De Carvalho, Industry Solutions Architect, IBMCertification Level: Open Group Master Certified Architect, since 2008 Role: IBM Brazil's Architect with focus on solutions for the industrial sector. He started his career in 1988 as programmer and joined IBM in 1992, where he works, since 2005, as an Architect. He is the leader of the Architects Profession in IBM Latin America, member of the IBM Architects Career Americas Certification Board, member of the IBM Academy of Technology. He has a Bachelor degree in Mathematics (UERJ) and Mastery in Computer Science and Engineering (COPPE/UFRJ).



